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Friday
May142010

Learning Express Franchise

Specialty toy store

Learning Should be FUN

Learning Express Inc., is a specialty toy store franchise, with more than 100 locations across the country. As the leader of the specialty toy and children's gift category, we provide a fun and friendly shopping environment, with a knowledgeable sales staff that provides expert advice to parents looking for that perfect toy.

At Learning Express, we pride ourselves on the quality and uniqueness of our toy selection. We carefully select each product to ensure shelves are stocked with unique and innovative products that encourage learning through play, including games and puzzles, developmental toys, arts and crafts kits, science and nature products, construction toys, books, dolls, plush and other unique items exclusive to Learning Express and specialty toy retailers.


Our Learning Express stores offers special services to all of its customers, such as VIP Programs, free personalization and free gift-wrapping. Our loyalty programs and incentives for repeat buying, including gift registries and many other customer services, continue to attract new customers while generating loyalty and sense of community from existing customers.

Participation in fund-raising opportunities for schools and civic organizations is what makes the stores a hub for interactivity and community spirit! Storeowners enjoy the chance to give back to their community that has made them such a success.

Each store captures the imagination and enthusiasm of its storeowners!
Our knowledgeable team is comprised of dedicated, hard-working folks committed to providing the highest quality toys and exceptional customer service to customers and franchise owners. We're more than just colleagues - we're one big family!

Start-up Costs & Franchises Fees

What is the total cost to open a Learning Express Franchises?

Total Cost: $167,000 USD -$277,000 USD
Total Franchise Fees: $30,000 USD
Ongoing Royalty Fees: 5%
Ongoing Advertising Fees:
Term of Agreement: 10 years
Franchise Agreement Renewal Fee: 10% of then current fran. fee

Contact Information for Learning Express

Learning Express
29 Buena Vista St.
Ayer, MA
01432

Phone Number: (978)889-1000
Fax Number: (978)889-1010

Franchise Homepage:

Learning Express In the Press

No results at this time.

Historical Expansion

In what year did Learning Express begin operations? 1987
When did Learning Express begin selling franchises? 1987

Year United States Canada International Corporate
2004 107 0 0 0
2003 117 0 0 0
2002 124 0 0 0
2001 144 0 0 0
2000 160 0 0 0

Future Expansion

Countries of Interest: Canada,

Franchise Financing Information

Cost In House Financing Available? 3rd Party Financing Available?
Franchise Fee No No
Initial Start-up Capital No No
Plant, Property, and Equipment No No
Inventory No No
Accounts Receivable No No
Payroll No No

Training & Support

Training
Ongoing support & training
Support
In the Pressletter, Meetings, Toll free phone number, Grand opening support, Internet referrals, Field support and site evaluation
Marketing
Cooperative advertising, Ad slicks, Regional advertising support

Franchise Operation Restrictions

10% of all franchise business owners own more than one franchise location.

Number of employees needed to run franchised unit: 8 - 12

Absentee ownership of this franchise business is not available to new franchisees. (100% of current franchise business owners are owner/operators)

Qualifications & Business Experience

Business Experience:
  • General business experience
  • People skills
  • Franchise Analyzer Professional's Inside Information

    Can you buy this franchise for no money down? Yes
    What key terms in the franchise agreement can be negotiated? Cross-default provisions, arbitration clause, personal guarantee, default cure periods, non-compete agreement, favorable valuations for corporate buyout
    Can you negotiate lower royalties during start-up? Yes
    Can you purchase multiple franchises for a discounted franchise fee? Yes
    Can you receive lower advertising fees? Yes
    Will I know when the franchise break even? Yes
    Will my personal assets including my home be safe in case my franchise business fails? Yes
    Please note: You must download a free copy of Franchise Analyzer Professional to receive these benefits and so much more. Click here to download your FREE copy now.