The HomeMag Franchise
Home-improvement magazine
The Magazine is the Franchise
TheHomeMag is your leading local home improvement direct mail Magazine. The Magazine is the Franchise, and its success is directly connected to each Publisher - our franchisee. Our franchise business owners publish their local edition of TheHomeMag by leading their team of sales consultants and office staff toward the best publication each month. TheHomeMag is the leading advertising vehicle for home improvement professionals available and under your direction, guidance and effort, is the ideal business opportunity.
Our Product is Advertising
TheHomeMag is comprised entirely of advertisements with absolutely no articles, editorials or advertorials. We create our advertising through a unique process designed to specifically generate consistent home improvement leads for our clients. By combining a great looking magazine with local home improvement businesses, the homeowner receives a consistent and reliable resource for updating and improving their home without ever lifting a finger - with the exception of dialing a phone number.
Why TheHomeMag?
* Innovative & Proprietary Lead Generating, Call-to-Action Ad Design Process.
* Home Improvement is currently a $300B/year industry, projected to reach $380B/yr by 2013.
* Protected full-market territories with only 72 very viable markets remaining (09/09).
* Unique and one-of-a-kind Support system. We are your back-office.
* Price of a Sandwich shop, but with the Revenue of a 5-star Restaurant.
* 5-Day work week: you can Work to Live well, not Live to Work more.
* Minimum overhead while your Operating Capital remains yours.
* Proprietary Call-Tracking System means you and your clients measure real advertising results.
Who Are We Looking For?
We are seeking Intrapreneurs: those that thrive in an existing system yet are still driven by an entrepreneurial spirit. Do you have that ambition to launch a new venture in your local market? Are you a visionary that sees potential when others see risk? Are you ready to drive a system designed for success? If this speaks to you, then we encourage you to explore a little further into TheHomeMag, the nation's leading home improvement publication.
Start-up Costs & Franchises Fees
What is the total cost to open a The HomeMag Franchises?
Total Cost: $169,000 USD -$298,000 USD
Total Franchise Fees: $68,000 USD
Ongoing Royalty Fees: 6%
Ongoing Advertising Fees: Not Available
Term of Agreement: 10 years
Franchise Agreement Renewal Fee: $5000
Contact Information for The HomeMag
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The HomeMag |
Phone Number: (239)549-6960 |
Historical Expansion
In what year did The HomeMag begin operations? 2002
When did The HomeMag begin selling franchises? 2006
Year United States Canada International Corporate 2007 10 0 0 9
Training & Support
Training
No publishing experience is required; we train your entire team at our Franchise Support Center and in your Protected Market. We even help you hire your personnel and find the right office space.
Support
Vendors are in Place – your Printers are pre-negotiated with nationally managed pricing and Quality Control. The US Postal Service is ready with your National Account status and pre-arranged postal discounts. All other Vendors including Call-Tracking, CRM/SFA system, Residential List, and a few others are in place, pre-negotiated, and waiting for you.
We're involved with you from day one throughout the life of your magazine. From the initial training to your first issue and throughout every magazine thereafter, we'll be involved along the way. Our industry leading support team works with you to ensure that every Ad is created to generate leads – every Issue. Our job is to Support your efforts, and that includes keeping you on task toward producing the biggest and best magazine possible month after month.
We develop marketing collateral, your web presence, digital magazines, new-hire and personnel management techniques, and we also work and refine your mailing lists, your call-tracking system, and provide regularly scheduled email campaigns on your behalf – to name a few.
Qualifications & Business Experience
Business Experience:The Ideal Candidate Will HaveStrong Business and/or business-to-business sales experience Desire and Talent to lead an Effective and Productive Team Working and Applicable Knowledge of your Desired Market A Full-time Commitment to your Success The Commitment to follow our very Successful and Proven Systems
Franchise Analyzer Professional's Inside Information
Can you buy this franchise for no money down? YesPlease note: You must download a free copy of Franchise Analyzer Professional to receive these benefits and so much more. Click here to download your FREE copy now.
What key terms in the franchise agreement can be negotiated? Cross-default provisions, arbitration clause, personal guarantee, default cure periods, non-compete agreement, favorable valuations for corporate buyout
Can you negotiate lower royalties during start-up? Yes
Can you purchase multiple franchises for a discounted franchise fee? Yes
Can you receive lower advertising fees? Yes
Will I know when the franchise break even? Yes
Will my personal assets including my home be safe in case my franchise business fails? Yes