Thai Express Franchise

Tuesday

Jun082010

Thai quick-service restaurant

Thaï express is the leading Thai quick-service restaurant in Canada. Our success is rooted in combining
traditional Thai cuisine with new-world design and flavours.
We strive for excellence and take great pride in the food that we prepare. It is our belief that great food can only be made from the finest and freshest ingredients.

MTY Group is among the foremost quick-service companies in Canada. It operates more than 1,000 USD units nationwide under 24 retail banners that include Sushi Shop, Tiki-Ming, and Sukiyaki. MTY Group is uniquely positioned to satisfy the many tastes and needs of consumers, and its multi-bannered strategy has
allowed it to become a leader in its class.

Thai cuisine and related products are conclusively increasing in popularity and reputation. Market analysis confirms that Thaï Express franchises are very positively forecasted and received in all markets targeted.
Currently, the franchise is in very high demand due to positive feedback and increased market exposure.

Thaï Express is highly focused on expansion and this has resulted in its explosion onto the quick-service restaurant market since our acquisition in 2004 with five locations in the Montréal region. Since then, we have expanded nationally as well as internationally (Dubaï in 2008 and more to come in 2009). Thaï
Express is scheduled to reach over 95 locations across Canada and worldwide by the end of 2009.

Start-up Costs & Franchises Fees

What is the total cost to open a Thai Express Franchises?

Total Cost: $175,000 USD -$500,000 USD
Total Franchise Fees: $30,000 USD -$40,000 USD
Ongoing Royalty Fees: 6%
Ongoing Advertising Fees: 1% Local +1% Nat'l
Term of Agreement: 10 years

Contact Information for Thai Express

Thai Express
3465 Thimens Blvd
Montreal, PQ
H4R 1V5

Phone Number: (514) 336-8885
Toll Free: (866) 891-6633
Fax Number: (514) 336-9222

Franchise Homepage:

Historical Expansion

In what year did Thai Express begin operations? Not Available
When did Thai Express begin selling franchises? Not Available

Future Expansion

United States: Nationwide

Countries of Interest: Worldwide

Training & Support

Training
The experienced operations portion of the program concentrates on tools and techniques developed and refined by the Thaï Express team to assist you in efficiently and effectively managing your own business.
More specifically, this training course covers quality control, customer service, inventory, approved
suppliers, purchasing as well as site maintenance and hygiene.

Support
Thaï Express has put tremendous effort into researching, testing, tasting and implementing our concept through various mediums such as design, processes, marketing, purchasing and core principles. We will provide continuous support and professional guidance to all our new franchise business owners from the early stages of training and development, all the way through to the exciting opening day and beyond.

Marketing
Franchise business owners invest 1% of sales in corporate advertising and promotions. These investments are made in the interest of all franchise business owners. Each franchisee benefits from the professionally planned branding, as well as instore
advertising material and new product promotions to enhance the regular consumer experience.
Equally important, franchise business owners invest another 1% of sales in local advertising and promotions in
conjunction with head office approval to generate consumer traffic.

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Franchise Analyzer Professional's Inside Information

Can you buy this franchise for no money down? Yes
What key terms in the franchise agreement can be negotiated? Cross-default provisions, arbitration clause, personal guarantee, default cure periods, non-compete agreement, favorable valuations for corporate buyout
Can you negotiate lower royalties during start-up? Yes
Can you purchase multiple franchises for a discounted franchise fee? Yes
Can you receive lower advertising fees? Yes
Will I know when the franchise break even? Yes
Will my personal assets including my home be safe in case my franchise business fails? Yes

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